Australia is a country filled with beaches, bikinis and sunscreen, and we're also pretty good with the old rainwater tanks, Fair Trade groceries and carbon credits. But what happens when sun lovers combine with greenies? Sustainable swimwear, of course! There's not many brands venturing into this Brave New World, but we love
Kelly B, whose designs are made from organic cotton, recycled materials, and other natural fibres such as bamboo. A trusted name in the eco friendly clothing industry, Kelly B's Valentina bikini has featured on The View. Her primary motivation is to create fashionable clothing, but her background (a production manager and designer for a supplier of organic cotton) means she upholds everything from from fair labour practices to environmentally friendly products. Pictured here is the Kelly B ruffled wrap bikini, $UA124, which you can purchase from BTC Elements, a boutique collection of hand-selected fashion, gifts, and accessories that are both earth friendly and ethically sourced, founded by lifelong environmentalist/fashionista Summer Bowen. Says Bowen: "Because we work closely with small designers and artists who share our passion, our online boutique carries many one-of-a-kind items you won't find anywhere else."
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